An SEO content strategy that doubled organic traffic and lowered reliance on paid.
Lumen depended almost entirely on paid ads for pipeline, and costs kept rising. Their blog was sporadic and ranked for nothing. They needed a sustainable organic channel to lower CAC and compound over time.
Mapped high-intent topics their buyers were actually searching.
Built pillar pages and supporting articles to earn topical authority.
Fixed the on-site issues holding rankings back.
Shipped quality content on a reliable cadence for six months.
Lumen doubled organic traffic, ranked for 140+ new keywords and cut cost per lead by 35% — building an owned channel that keeps compounding.
“Organic finally became a real channel for us. Predictable, compounding pipeline that isn't at the mercy of ad costs.”
Want results like this for your brand? Explore our Content Marketing plans or book a free call.
How we took a stuck fitness brand from break-even ad spend to a 5.8x return in four months.
Read case study →
A slow, clunky store was leaking sales. We rebuilt it fast, mobile-first and conversion-focused.
Read case study →
From MVP to market in five months — a cross-platform app users actually love.
Read case study →Tell us your goals and we'll map the path to get there.
Start your project →